Apple has concluded its March 8th event titled ‘Peek performance.’ The special media event which was broadcast in 4K and Dolby Atmos for the first time saw the announcement of new hardware and additions to its Apple TV+ service. Screen Times will be further exploring the companies numerous announcements over the coming days, from a unique Apple TV perspective via our Peek Performance hub.
The full event is available to watch on-demand via Apple’s TV app, YouTube page and website with Apple Podcasts hosting both audio and video options which are available for offline playback. An American Sign Language version is also available on the TV app.
Below is a summary with videos of everything announced:
- First looks at Apple Original Films slate for 2022 and beyond, including ‘Cha Cha Real Smooth,’ ‘Raymond and Ray,’ The Greatest Beer Run Ever,’ ‘Spirited,’ ‘Luck’ and ‘Argylle.’
- Apple and Major League Baseball (MLB) ‘Friday Night Baseball,’ a weekly doubleheader with live pre- and postgame shows that will be available to fans in eight countries exclusively on Apple TV+ as soon as the regular season begins.
- New iPhone colours for iPhone 13 and iPhone 13 Pro in green and Alpine Green finishes - pre-orders beginning March 11, on sale March 18.
- iPhone SE powered by the A15 Bionic chip and 5G connectivity with a 12MP camera with Smart HDR 4 photographic styles and better battery life - pre-orders beginning March 11, on sale March 18.
- A new iPad Air powered by the M1 chip with upgraded 12MP front facing camera, upgraded USB-C port for 2X speed, centre stage, magic keyboard compatibility, and 5G connectivity - available in Space Grey, Starlight, pink, purple, and blue with pre-orders begining March 11, on sale March 18.
- Apple Mac Studio is a new workhorse computer for creatives that need the extra power, featuring 2 base configurations featuring the M1 Max and newly announced M1 Ultra chip-sets, with up to 20-core CPU and 64-core GPU, 128GB unified memory and 800GB/s memory bandwidth. Measuring 3.7 inches in height, the Apple Mac Studio features a 10GB Ethernet port, headphone jack, and 4 Thunderbolt ports at the rear with a SDXC card slot and 2 Thunderbolt ports at the front (M1 Ultra) with 2 USB-C ports on the M1 Max variant. Pre-orders begin today.
- Apple Studio Display is a new 27 inch 5K 60Hz display with 600 nits of peak brightness and a P3 wide colour gambit with a dynamic range that matches last years 24 inch iMac. The new display comes with 3X USB-C and 1X Thunderbolt, an in-built 12MP Ultrawide camera with a 122-degree field of view for centre stage and a studio-quality three-mic array. Spatial Audio is supported through the equipped six-speaker sound-stage with four force-cancelling woofers and two high-performance tweeters. The Studio Display also supports power delivery up-to 96W and comes with three mounting options; tilt-adjustable stand, VESA mount or Tilt and height-adjustable stand. Pre-orders begin today.
For further written coverage of today's announcements from a unique Apple TV perspective visit our Peek Performance hub and share your thoughts on Apple's announcements by sending us an iMessage with audio to mrolfm@screentimes.net ready for a special episode of Magic Rays of Light joining podcast feeds at the close of the week.