Basketball Drama ‘Swagger’ Coming To Apple TV+ on October 29th

10 Sep

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Apple TV+ has announced that the first season of basketball drama series ‘Swagger‘, inspired by the real-life experiences of NBA superstar Kevin Durant and featuring an ensemble cast led by O’Shea Jackson Jr, will premiere globally on October 29th.

Inspired by Durant’s experiences, “Swagger” explores the world of youth basketball, and the players, their families and coaches who walk the fine line between dreams and ambition, and opportunism and corruption. Off the court, the show reveals what it’s like to grow up in America.

The new series is led by an ensemble cast of stars including O’Shea Jackson Jr., Isaiah Hill, Academy Award nominee Quvenzhané Wallis, Shinelle Azoroh, Tessa Ferrer, Caleel Harris, James Bingham, Solomon Irama, Ozie Nzeribe and Tristan Mack Wilds.

Jackson stars as Ike, a former star player who’s now a youth basketball coach; Hill stars as Jace Carson, a basketball phenomenon who is one of the top-ranked youth basketball players in the country; Azoroh plays Jenna, Jace’s mother who is determined to chart NBA success for her son; Ferrer plays Meg Bailey, a former basketball player and coach for a rival team; Wallis plays Crystal, a top young basketball player; Harris plays Musa, the team’s glue and point guard; Bingham plays Drew Murphy, a player from an affluent part of town; Irama plays Phil Marksby, the enforcer for a rival team; Nzeribe plays Royale, a sub-par player with a wealthy dad; and Wilds plays Alonzo Powers, the grassroots division leader at a major shoe company.

Kevin Durant serves as executive producer alongside Imagine Entertainment’s Brian Grazer and creator Reggie Rock Bythewood. The series is produced by Thirty Five Ventures, Imagine Television Studios, CBS Studios and Undisputed Cinema.

Isaiah Hill and O’Shea Jackson Jr in ‘Swagger’

The show was first reported as being in development back in 2019 and was teased in the lead up to the Apple TV+ launch event. As a huge basketball fan and a big fan of sports movies and tv shows, it’s great to see this type of content coming to the service - even if, as a New York Knicks fan, it’s based on the real life experiences of one of our rival team’s star players!

’Swagger’ will make its Apple TV+ debut on October 29th with the first three episodes, followed by one new episode weekly.

Apple TV+ is priced at $4.99 per month or $49.99 annually after a free 7-day trial.

James Lees
James has been a fan of Apple for as long as he can remember. He is a film & TV obsessive and has also written for several publications such as BBC Good Food Magazine. He lives in Glasgow, Scotland and can usually be found drinking copious amounts of coffee, watching Apple TV+ and talking about it with anyone who will listen.